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Finally, Tracking that Tracks.

without being penalized for Poor Tracking Practices!

Get #123 secrets "Quick WINS" affecting ROI...
Join the Ad Tracking Academy to meet best practices and be rewarded by Facebook and your ROAS...
Do you verify your attribution data? How would being an Attribution Magician 🧙‍♂️ help your stores growth?
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5 Tracking Courses
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SOP's
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Templates & More

How would your business be different if you had confidence in your AD Tracking?

The Problem
That would be APPLE, yes believe it or not an 🍏 🍎  Apple wanted to disrupt markets within markets which prevents APPS using the iOS software from tracking personal data.
The SOLUTIOn
There has been a few most are classed as indirect such as:
  • New Funnels
  • New Creatives
  • New COPY
  • New Offers
  • Device Exclusions
  • Spreadsheets
  • And more...
You know it none of these are data related and should always be common media buyer practices.

Now though a lot are switching to either expensive tools that costs 10x than, these courses over a 12 month period or CAPI set-ups.

Next the problems with CAPI...
Using FREE Tools
You will master Google Analytics, Tag Manager & Data Studio.
Tools & templates
Powerful 12+ Google Data Studio Dashboards to import.
Community access
An exclusive place to get your questions answered.
Control Attribution
Stop leaving our core conversion data up to BIG-tech.
Struck a WINNER?

You'll never know with Poor Tracking

But combine Front and Backend Data Pairing to fix missing conversions plus earn optimization points when meeting best practices...

The PROBLEMs
  1. Setting up CAPI
    Before the server container by Google Tag Manager this was a code only, then came server containers but with complex setups using Google Cloud Compute Engines.

  2. Managing a GTM Server
    Next was and still is the ongoing maintenance of a cluster of at least "3 Google Cloud Compute Engines" this is to ensure that the server has maximum uptime as instances crash.

  3. GTM Server Costs
    With (3) Compute Engines running in the cloud this would be at least $100/month along with the costs on resources for maintaining and fixing any issues for ONE GTM server container.

  4. NOT meeting Best Practices
    When people started setting up CAPI there is one important piece of data the unique eventID required for deduplication with the website pixel. This has to be paired correctly.

  5. Poor Data Quality
    Not adding the eventID along with not passing extra data, before the 'track' function can decrease match rate with the website pixel and miss conversions.

IF Facebook provides match rate scoring, do you think there is some further reasons and benefits than just tracking more conversions. I am sure there is some reward in the algorithms for doing what they want...
The SOLUTION
The solution is simple, use Manager GTM Servers. This cuts setup and maintenances costs by significant amounts. The best part you have more control of your tracking.

In the diagram above we can skip the compute engine and even better not be completely restricted by iOS and Apples update.

What is event better?
A complete Course series covering:
  • GTM Fundamentals (Basics)
  • GTM ROAS Concepts
  • GTM Server without Google Cloud Platforms (Compute Engine)
  • JavaScript Methods for Marketers (getting data from platforms eg. Funnels/Shopify etc)
  • Facebook Frontend Tracking (Advanced)
  • Facebook Backend Tracking (CAPI and Offline Conversions)

All this for the price of some expensive tracking software for just 2 months, but with this setup you get access for life and many client accounts.

The managed solution can either be FREE or $20/month or more.

Do you want more customization, better data pairing, cut costs and advance your tracking?

Get Access now!

Using FREE Tools
You will master Google Analytics, Tag Manager & Data Studio.
Tools & templates
Powerful 12+ Google Data Studio Dashboards to import.
Community access
An exclusive place to get your questions answered.
Control Attribution
Stop leaving our core conversion data up to BIG-tech.

How does it work ?

Most Valuable Data from the Source, then backed up with data with Ga4.

Source

Powerful order (transaction) data from Shopify with Ad Data. Backed up in Google Sheets

Pair

Set rules for Attribution tagging with Google Tag Manager (GTM) to verify conversion in Ga4

Visualize 

Finally validate Ad data in Data Studio with 1-Click Import. Get powerful breakdown, data blends and more.
"Another excellent course! Your instructions and guidance are super clear - I like the included SOPs a lot too. You're the best - thanks for over delivering again : )"
David E
Advertiser
THANK YOU, you're the best. I'm enjoying your course and looking forward to what you come up with next. Cheers again!
R.E
Agency Owner
the training

What you'll Learn in this Training ?

Business basics
Quality is always the number one priority. It's at the heart of everything we do and is at the core of what our values represent.
Social media
You can trust us to give you only the best, and at a price that won't break your wallet.
Google Ads
by being accessible and responsive to our customers, we can generate faith in both us and the products we sell.
Email traffiic
by being accessible and responsive to our customers, we can generate faith in both us and the products we sell.
Product sourcing
by being accessible and responsive to our customers, we can generate faith in both us and the products we sell.
Funnel foundation
by being accessible and responsive to our customers, we can generate faith in both us and the products we sell.

QA Checklist

From new setups to diagnosing accounts this can help streamline and boost ROAS
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Ensuring less de-ranking in the AD auction
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Performance meets best practices
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BONUS Mistakes to Avoid

AD Tracking

Checklist to validate each parameter is added correctly AND set-up is much smoother with copy and paste event scripts.
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Frontend and Backend
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Facebook Pixel code ready now
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TikTok Pixel code ready soon

Supportive 
Community

NEW, Get access to a community of support with solutions to similar problems 
stop wasting time

This is the only Training you'll ever need

all you need to be successful
You’re a self-learner who enjoys learning with videos at own pace, and…
4,600+ happy graduates
You’re a self-learner who enjoys learning with videos at own pace, and…
takes you from A to Z
You’re a self-learner who enjoys learning with videos at own pace, and…
based on real-life client work
You’re a self-learner who enjoys learning with videos at own pace, and…
TRAINING instructor

Meet your instructor

Hey, I'm Joel Woolhead

Back when Ad Manager looked like Windows 95 and power-editor was the ducks-nuts, the days I started my media buying. Not just on Facebook - but Google also!

I have seen many strategies, but without meaningful data it means nothing.

Now, I help Advertisers and Agencies get Accurate Data to keep on scaling while saving 1+ days per week and the best part...

We are taking back conversion data control 🥳
Here's to the NEXT Attribution Magician 🧙‍♂️

5 +

years of AD buying experience

3M +

Ad Spend

FullStack

Developer

The discount is Limited

Join Now For A One-Time Discounted Payment Only

Be Prepared for GA4.

What would this do for your business ?

CAPI Attribution Lift

Academy Bundle

Get instant access for a special price

$399

$1,697

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5 Tracking Courses
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Pair Frontend and Backend Tracking
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SOP's
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BONUS: GTM Fundamentals Course
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BONUS: JavaScript for Marketers
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365 Day money back guarantee
Price rising to $599 in days...

How much can this save your ROI and business?

123 +

Avoid Mistakes

5+

COURSES

15 +

Performance Pillars
Money back guarantee
Customer support
Lifetime access
Safe payment
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